We often think of creativity as something reserved for certain people.
Designers. Artists. Writers. People working in “creative” industries.
But the reality is, if you’re running a business around family life, you are already creative.
You’ve had to think outside the box to make it work. You’ve had to problem solve in ways that don’t follow a traditional path. You’ve had to build something that fits around school runs, childcare, and the unpredictability of family life.
That is creativity.
Not the polished, picture-perfect version. But the real, everyday kind. The beauty in the messy.
The kind that adapts. The kind that finds a way. The kind that keeps on going.
Yet, despite ‘being creative’, at times it can feel like a blessing and a curse! Like a puzzle, that can’t be solved or a jigsaw without a picture. The ideas rattle round your head and you just need a way to solve it.

Why creativity matters (especially when you’re busy)
There’s something powerful that happens, when you allow yourself to be fully absorbed in a creative process. Or to just admire the beauty, in creativity.
It takes you to another zone. Becomes more freeing. Allows your mind to feel ‘at home’.
You probably know the feeling. For me, there is nothing I love more, than writing, with a candle burning, listening to Nils Frahm. I’m sure you know that feeling too.
That feeling of being completely in it. Where your focus shifts, your mind quietens, and for a moment, everything else fades into the background.
I recently heard Glennon Doyle talk about this on the We Can Do Hard Things podcast. She described how painting sends safety signals to her nervous system. That by focusing fully on what she’s creating, she’s no longer scanning for what might be going wrong around her.
That idea really stayed with me.
Because for many of us, especially when we’re juggling so much, we’re constantly in a state of low-level alert. Thinking ahead. Managing. Anticipating.

Creativity offers a different experience.
It gives your mind somewhere to rest. A chance to step out of that constant vigilance. And to feel, even briefly, a sense of calm and focus.
It’s not just about what you make. It’s about how it makes you feel.
Creativity is not just about making something pretty or polished.
It’s how we:
- think differently
- solve problems
- express ideas
- reconnect with what we enjoy
Without it, work can start to feel repetitive. Heavy. A bit flat.
And when you’re working on your own, that feeling can creep in quietly.

The reality of working creatively on your own
Working on your own can be hard.
Sometimes you just need a safe space to bounce ideas. Or simply to be in the company of others, so those creative juices start flowing again.
You might be stuck on a project that needs a second eye. You might be tweaking a flyer that doesn’t quite look right. Or you might just want to spend time doing something creative for yourself.
It doesn’t matter what creativity looks like to you.
Everyone is creative. And everyone needs a space where their mind is allowed to wander a little.
Making time, rather than waiting for it
There isn’t a perfect window to be creative.
A clear diary. A quiet house. A stretch of uninterrupted time.
But that moment rarely appears.
So instead of waiting, we need to create small, intentional pockets of time.
Not hours. Just enough space to pause, think and explore.
Introducing the Freelance Mum Creative Hub
This is exactly why we’ve created the Freelance Mum Creative Hub.
It’s a space to step away from the day to day and give yourself permission to think creatively again.
It’s beautiful collaboration with fellow Freelance Mum and award-winning photographer, Nina Raingold, who brings a brilliant creative perspective to each session.

The aim is to leave feeling lighter. To have ‘closed a loop in your mind’ or enjoyed a new perspective.
A small invitation
If being creative, and keeping your sense of creativity at play, is important to you – this is your invitation to to join us.
Not by finding more time. But by making a little space for it.
Because when you give creativity room, even in small ways, it has a habit of giving something back.